15 July Takeaway The Nonsense

It has recently been reported that Snoop Dogg raked in a whopping £5.3m to star in Just-Eat's latest TV campaign. But, with many restaurants and takeaway struggling to pay their staff during these unprecedented times, many are starting to question if this extravagant campaign is appropriate, particularly when you consider how this money was generated. Many users of online food ordering platforms, such as Just-Eat and Deliveroo are unaware that their favourite restaurant has to pay a high commission fee each time they accept a customer’s order. These fees are putting added pressure on the finances of restaurant owners, with many having little choice but to pass these charges onto their customers, usually in the form of smaller portion sizes, inferior ingredients, higher prices, or a combination of all three! It's therefore unsurprising that many restaurant owners are now looking for alternative solutions. The team at easyFood understands the importance of the income generated from online food orders, but also believes that there’s a way to ‘Takeaway the Nonsense’ of high commission fees. When a customer places an order through the easyFood app or website, the restaurant pays just a small fixed-fee instead. This could save an average restaurant around 60% in commission fees each year. So, rather than making celebrities richer through lavish TV campaigns, easyFood would rather see this money go back into the pockets of the people who deserve it - the restaurant and takeaway owners of Great Britain.

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